Tuesday, February 7, 2012

Blog 4, Housing


I’m taking on the role of the economic development director for Portland, OR.  Portland has become known as the mecca for conservation, sustainability, and alternative energy research and investment.  The city offers a lot of potential for businesses that are geared towards and focused towards sustainability and green efforts.  An example is given of this in the video with the industry of active wear and how Portland has become a hub for the industry because it banks on the lifestyle, culture, and values of the Portland population.  I don’t think I would put together any proposal to entice new businesses to the Portland area.  Instead, I would focus efforts on bringing in more business to the businesses that already exist.  I would maybe instead propose an idea of making an entire neighborhood, including the homes and surrounding businesses, a sustainable and “green” community in hopes of attracting new residents to not only that area, but to all of Portland.  My hope is that as more and more attention is given to the issue of sustainability, more and more people will make it a priority in regards to where they live and will therefore, see Portland as the sort of center for this kind of lifestyle.  This proposal idea would also instead invest time and money into renewing, upgrading and supporting the small local businesses that already exist and give new life into existing neighborhoods.
I think the HOPE IV Program is a positive program to help revive communities.  Based on the video, the program brings a lot of people together and makes strong residential connections.  People within the community are brought together and joined by a common goal of improving the conditions of their neighborhood and quality of life, which can be a very powerful thing.  Also, it brings in connections among big businesses, corporations and investors who are looking to provide funds and invest in the newly renovated area.  If I felt a majority of my residents would benefit and want the HOPE IV Program to come into their neighborhood, then I would for sure apply for the grant. 

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